Why Bing Copilot needs its own tracker
Microsoft's AI search layer can synthesize answers differently from classic Bing results. RankBits captures the generated response and reference links so Copilot can be measured alongside other answer engines.
Bing Copilot turns Microsoft search into an AI answer surface. RankBits captures whether those generated answers mention your brand, cite your pages, and elevate competitors for the prompts your buyers ask.
Enter your website and RankBits asks Bing Copilot real buyer prompts, then scores your mentions, citations, and competitors. Available on the Pro plan.
Bing Copilot scans are available on the Pro plan. How it works
Score 0–100 per AI engine
Citation share among brands and competitors
Per engine coverage
Every brand & site that surfaces across the AI answers, ranked by visibility
| # | Brand | Score | Mention | Citation |
|---|
How you and your top competitors surface on each prompt, ordered by estimated search volume (custom prompts first). Click any prompt to see every engine's answer.
Starts with your owned pages by default. Switch to all sources or a specific competitor to inspect the broader citation map.
| Source | Type | Visibility | Engines | Prompts | Opportunity |
|---|
Prioritized, actionable insights based on your scan results. Each item tells you exactly what to do next.
| Engine | Prompt | Mentioned | Cited | Sources | Rank | Latency |
|---|
Track this domain weekly and get alerts when your AI visibility drops.
Microsoft's AI search layer can synthesize answers differently from classic Bing results. RankBits captures the generated response and reference links so Copilot can be measured alongside other answer engines.
RankBits scores the generated answer, not just the source list: brand mentions, citations, citation rank, competitor share of voice, prompt-level wins, and movement across repeated scans.
Use RankBits to compare Bing Copilot against Bing Search, ChatGPT, Grok, Google AI, Perplexity, Claude, Gemini, and source engines so Microsoft-facing visibility gaps are easier to spot.
Run Bing Copilot with the same prompt set used across the scan.
Compare answer mentions with cited reference links.
Find Microsoft search prompts where competitors appear but your brand is missing.
Track whether content and source improvements change Copilot answers over time.
Run a free Bing Copilot scan above — mentions, citations, competitors, and source attribution in under a minute, no signup required.